Ken Kerry is a best-selling author, live streamer, award-winning Producer/Director, and Co-Founder/Executive Producer/Creative Director of Script to Screen, the nation’s leading Direct-to-Consumer agency. For over 30 years, Ken and Script to Screen have been innovating the Direct-to-Consumer strategy, generating more than $6.5 billion for companies ranging from startups to the largest corporations in the world. Ken believes that technology has given every business the ability to cut out the middleman and achieve maximum long-term profitability. With the ever changing retail infrastructure and the rise of online market places, companies and businesses are in a unique position to capitalize on this moment gathering first tier data, a direct relationship with their customers and the ability to control cost while scaling their businesses.
Ken co-founded Script to Screen in 1986, along with his wife, Barbara. Together, they built Script to Screen into one of the most successful Direct Response television companies, producing more than 600 infomercials and DRTV/Direct-to-Consumer commercials and winning numerous awards for excellence. Script to Screen’s prestigious client roster includes AAA, Adams Golf, American Telecast, Beachbody, Bose, Bosley, Comcast, Conair, Gaiam, Gazelle, General Motors, Guthy-Renker, Hooked on Phonics, Icon Health & Fitness, Keurig, Kraft Foods, LifeLock, Meyer, NordicTrack, Nutrisystem, Omaha Steaks, Oreck, Robert Bosch, Royal Appliance, Shark/Ninja, TaylorMade, TriStar, Wahl and UFC, to name a few.
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This "Really" Works Marketing
Ken Kerry co-founded Script to Screen in 1986, along with his wife, Barbara. Together, they built Script to Screen into one of the nation’s leading direct response television companies, producing more than 600 infomercials and DRTV spots, generating more than 6 billion in sales for its clients and winning numerous awards for excellence.
"I’ve created This Works Marketing to share successful, time-tested methods used by established big brands as well as entrepreneurs of all sizes. These methods work for every business, no matter what its size, because the processes of selling a product or acquiring new customers are the same and the foundational truths and selling triggers I will share with you work on every platform."
- Ken Kerry